Amanico Ortego founded Zara in 1975, establishing it as a renowned Spanish retail clothing brand. Zara offers affordable and fashionable products, globally recognized for its elegant logo. Catering to millennials, Zara provides a diverse range of fast fashion items, including shoes, accessories, clothes, makeup, and fragrances. Excelling in the fast-paced fashion industry with around 3000 stores worldwide, Zara’s largest store is on 79 Paseo de la Castellana in Madrid. As of January 2023, Zara’s net earnings stand at 2.5 billion euros, highlighting its commitment to supply flexibility, technological innovation, quick market response, and trend adaptation.


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